Deconstruction
How to Catch-All Grovemade Came to Be
before photo gallery Portland, Oregon-based Grovemade are known for their case crafted wooden hand high technology and office accessories and welded brand continues to expand their product range with the recently launched collection Entryway. The team takes us through the process of how one of the standout tracks on this collection, the Catch-All, came to life in the Deconstruction of this month.
The catch-all was originally conceived as a kind of plateau. We found, however, that only one edge is limited in functionality. We wanted something that was more practical, able to both showcase and store our everyday essentials while integrating seamlessly into the home.
Like many of us use bowls or trays to launch our everyday items in, we wondered how we could combine this with the functionality of a shelf. The inspiration came in the form of a laptop means our
Our design team reversed the stand, put it up against the wall and thought that it was a welcome feeling -. Like a pair of clasped hands to receive something valuable. They then took in the store, he halved, and realized they had a natural basin.
However, a molded plywood corner was all that and nothing more. It was now up to explore and install the necessary elements to make a functional tote. The goal was to find a way to make the act of hanging a set of keys or attaching a purse attractive side.
The first prototypes presented several different lengths, as well as a version with a sweep, the leather swathed multilevel platform and were hanging on the wall using a French cleat.
As we neared our final design, we collected our costs and found that we were on the budget. Our engineering team has suggested deleting the French cleat and replacing it with keyhole slots to reduce production costs. We then leveled the basin and replaced the leather with wool felt found in a number of our products.
Final assembly is done entirely in-house by our team of our workshop Portland, Oregon. In the laser shop, our logo is then etched past production to be established.
installed, the angle chamfers wood and gives the impression of reaching out and catching while keeping out of the line of sight of the things you want not see lying on a side table or counter.
from initial concept to finished product, tote needed about four months of work. To date, it is one of our favorite products - equal parts form and function - and is welcome in the small and large spaces
Left to the right:. Sean Kelly, lead designer, Sylvia Choi, Director of Communications, Kevin Do, industrial designer.